Does it Pay to Care?

Do you ever think that the marketplace is so crowded that there’s no way to stand out against your competition? Seth Godin posted today about an area of potential excellence that has few competitors. He wrote…

Instead of outthinking the competition… it’s worth trying to outlove them.

“Everyone is working hard on the thinking part, but few of your competitors worry about the art and generosity and caring part.”

I’ve always suspected as much – that caring isn’t just right, it’s part of the path to success. It’s nice to hear it from Seth.


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